To leave an impression on a distracted audience you have to repeat and rephrase your points. Without using the roadmap strategy employed by professional speakers like Steve Jobs your audience will be lost. If you want to capture the attention of the new generation, you need a fresh approach to public speaking. That is why The New Rules of Public Speaking was born. I m a project manager for a graphic design company. With the economy slumping, I was worried about losing my job. This public speaking system is a good investment as I now volunteer for pitches to clients. My boss has taken notice that I m serious about my career. Lorena F. San Sebastian, Spain I was tired of all the stupid ideas that were being promoted in my firm just because they were being presented well. I had to learn this system because I knew that my ideas would never be accepted without a professional delivery. This book helped although you still need to practice the principles. Michael M. Seattle, USA As a new immigrant, the last thing I wanted to do was to speak in front of my colleagues in English. The book showed me how to create a message that people could remember. After my presentation nobody talked ...